The Revel Casino in Atlantic City just sold at auction for $110 million. It cost $2.4 billion to build it. That’s a loss of $2.3 billion on just that one casino. And they’re closing like crazy there, each one at hundreds of millions in losses. Gambling was supposed to be the type of recreation that Americans were dreaming of, and now it’s turned into a nightmare. So why are recreational vehicles any different?
Low cost
The average RV park charges around $25 per night. For that $25 you get activities galore, a roof over your head, and a ton of fun. At a casino, you spend around $100 per night for the hotel room, not to mention what you lose at the gambling table. So the RV park experience costs around 1/10th as much as a casino trip. In an economy where the “Great Recession” has lasted seven years now, the focus is on fiscal conservation, not waste.
People oriented
Whether you are with your family, significant other, or going solo, an RV park offers a chance for human interaction and bonding. Old friends are rejuvenated and new friends made. That’s not the case at a casino, where all activities are loner in nature, and the other people gathered round the table are opponents and not friends. Many gamblers spend hours on end staring at a slot machine by themselves. Most humans innately crave interaction with others, and casinos don’t deliver on that need.
Value
You get a huge amount of items with your $25 at a typical RV park. A place to park your RV, water, sewer, electric and internet, a swimming pool, store, game room, every activity known to man such as shuffleboard, volleyball and horseshoes, a campfire, and a bunch of people to hang out with. With a casino, on the other hand, you spend hundreds of dollars and all you get is a hotel room, a buffet, and a dark environment filled with gambling options, such as slot machines. How many people do you know that go to a casino and come back extolling the virtues and value they just experienced? Or is it typically more like “you won’t believe how much money I lost at the casino”.
Healthy activities
The typical casino is a dark, smoke-filled place with buffets sporting high caloric food and a bunch of alcohol – not exactly what health-conscious Americans are looking for these days. At an RV park, in contrast, everything is clean, outdoors and activity-rich. Just as the fast food industry has suffered from a new health-oriented America, so have the casinos. RV parks, in fact, are right on top of all national trends including outdoor activities and sports, grilled cooking, and peace and relaxation.
Conclusion
Don’t let the failure of the casino industry make you think that all recreational activities in the U.S. are doomed. Casinos are going down for good reason – they violate all the megatrends in the U.S. economy. RV parks, on the other hand, are completely in synch with those trends and are flourishing. Not all recreation is created equal, and the investment returns between RV parks and casinos support that theory. Just ask the investors in the Revel Casino – they would sure have preferred an RV park.