RV Park Investing Newsletter

Who buys an RV? Here are the recent statistics. It’s a 48 year old male with a household income of $62,000 per year. 39% of children under 18 living at home. The take away from these statistics is that it’s not just for retired, older Americans, like what many people think. What can we tell from these statistics? First of all, it shows that those RVs are going to be on the road for a long time, and needing places to park them. At 48, this average RV owner will be on the road – off and on – for around 30 years. It also shows that it’s very important to offer plenty of family-centered amenities and marketing materials. And it’s also imperative to have solid internet marketing, and a Google presence, as these younger users are probably adept at surfing the net to find which RV park to stay at. Smart RV park owners will present a great product to attract this average consumer. Never forget the old adage: “to hit the bullseye, you need to shoot for the middle”.

Many people are unaware of the colorful history of the RV. To set things right, a tour of the RV Hall of Fame and Museum in Elkhart, Indiana is in order. This multi-million dollar facility is dedicated to the history of the RV and features a giant collection of the most important models from every era of the 1920s to current. It also has exhibitions on RV services, RV parks, RV models and a gift shop. So let’s look at some of the most interesting RVs in the collection.

This is the earliest RV in the collection – a Model T truck that had been converted into the earliest form of motorhome. Once parked, you would erect the fabric awning and dine alfresco. Although this was from almost 100 years ago, its remarkable how similar it is to the modern RV experience.

This is the 1929 Covered Wagon, which was the first production travel trailer in the U.S. It became the largest selling model in the 1930’s and the company that produced it eventually went public on the New York Stock Exchange in 1937

Here’s the 1935 Bowlus Road Chief. Look at how significant the design changes were in this model, compared to the Covered Wagon of the same period. Hawley Bowlus was a renowned sailplane builder, who used his skills in aircraft design and construction to build a revolutionary RV. Sheathed in aluminum, this RV is considered the predecessor to the popular Airstream RV.

The 1937 Hunt Housecar was the brainchild of Hollywood producer Roy Hunt. Not only did he also construct a model out of aluminum, but his also had an engine. This model, in my opinion, was the forefather of the modern motorhome

Of all the RVs in the museum, this is probably the most famous one, not so much for its beauty, but for what it meant to the RV industry. This is the original 1950 Fleetwood travel trailer, built by John Crean, and laid the foundation for Fleetwood to become the largest RV manufacturer in the U.S. who would have thought that this tiny RV would grow into the largest force in the industry decades later?

In contrast to the original Fleetwood model for 1950, here’s the 1964 Coachmen Cadet, which served as the original model of Coachmen Industries, another of the largest RV manufacturers in the U.S. Note how this model reflects much of the modern styling and design of the current market

Frank Bates created “Airstream Ranch” in 2007, in honor of the 75th anniversary of the Airstream RV. It features 7 ½ Airstreams buried in a similar fashion to “Cadillac Ranch” in Amarillo, Texas. The models range from 1957 to 1994. Airstream Ranch is located on Interstate 4 east of Tampa, Florida. It has been the subject of litigation, but the judge ruled that, while they could not determine if it actually was a work of art, it did not appear to be a nuisance.

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